Even though it’s easier than ever to start a blog in 2025, picking the best blogging platform can still be challenging. Your blog platform determines your site’s appearance, degree of customisation, search engine ranking, and ease of content management. While some platforms are best suited for novices, others are best for those looking to turn their blog into a business. Here are the best blogging platforms and their distinguishing features to assist you in making the best choice.
The website WordPress.org
One of the greatest choices if you’re serious about blogging is WordPress.org. Since the platform is self-hosted, you will need to buy both a domain and hosting. However, you receive complete control over your blog in exchange. You can install plugins to add new features, alter every aspect of the design, and improve your website’s search engine optimisation. Millions of bloggers, including well-known companies and brands, use WordPress.org. If you want to expand your blog, make money from it, and scale it over time, this platform is perfect.
Writer
Google owns Blogger, a straightforward and cost-free platform for novices. Blogger enables you to quickly create a blog if you’re just starting out and don’t want to spend money on hosting or design. It has free templates, is stable, and is simple to use. In contrast to WordPress, Blogger offers fewer monetisation options and less customisation. It works best for hobby bloggers or people who wish to write on the side without worrying about long-term success.
WordPress.com
The main difference is that WordPress.org uses self-managed hosting, while WordPress.com offers hosting automatically.You don’t have to be concerned about security, technical setup, or hosting. It’s easy to use even for beginners, particularly those who want to use WordPress but are intimidated by the self-hosted version. However, unless you upgrade, customisation is limited and advanced features require paid plans. Simple personal blogs and new bloggers looking for a quick start can use it.
Wix
Wix is a fantastic choice if you place a high value on design. You can easily move elements to create your blog layout using this drag-and-drop website builder. No coding knowledge is required. Because of its stunning templates, Wix is well-liked by personal branding websites, lifestyle bloggers, and artists. It is not as effective at SEO as WordPress, though, and it can be challenging to switch platforms later. It is ideal for people who want a blog that is both aesthetically pleasing and requires little setup.
Moderate
Medium is all about writing. You don’t have to be concerned about SEO, hosting, or design. A pre-existing audience of people who are already interested in reading articles sees your content when you publish on Medium. The drawbacks include limited branding, a lack of complete control over your blog, and the difficulty of making money straight from your blog. For authors, journalists, and thinkers who wish to concentrate only on telling stories, Medium is ideal.
Squarespace
Another platform that is well-known for its simple and sophisticated website designs is Squarespace. It offers a comprehensive solution that includes e-commerce support, analytics, templates, and hosting. Squarespace is a fantastic option if you want a blog that looks professional without having to deal with plugins or other tools. It has fewer customisation options and is more expensive than some other platforms, though. Creative professionals like photographers and designers find it most effective.
Weebly
Easy to use and ideal for small business blogs, Weebly is a straightforward website builder. Like Wix, it allows drag-and-drop editing, but it’s a little simpler. It is practical for business owners who wish to include a simple blog on their website, even though it does not provide sophisticated blogging tools.
The Ghost
Ghost is intended for serious writers and bloggers. It has a clear, quick, and distraction-free interface. It is perfect if you want to start a paid newsletter or subscription-based blog because it also offers robust SEO and membership features.
The Substack
Today’s writers who wish to create email-based blogs are big fans of Substack. It enables you to generate revenue through subscriptions and send your posts straight to subscribers. It’s easy to use and excellent for growing your readership, particularly if you want to get compensated for your writing.
Tumblr
The microblogging site Tumblr is ideal for brief posts, pictures, quotations, and informal material. It is ideal for bloggers who prefer to share aesthetically pleasing or intimate content over lengthy articles, and it boasts a lively and imaginative community.
Concluding remarks
Your goals will determine which blogging platform is best for you.Choose WordPress.org if you want to develop, make money, and personalise. Blogger or Medium are good options if you’re looking for something straightforward and cost-free. Choose Squarespace or Wix if design and identity are your top priorities. The option that best suits your long-term goals, comfort level, and purpose is the best one.
